LiveLink founder, Keeva Coppinger, noticed a common problem among student musicians: It’s hard to set up a local bar gig and even harder to get paid! The ROI of live music at a bar can be significant, but it’s hard for bar managers to make time for finding and booking entertainers.
LiveLink was created to help bars find and connect with local performers—and massively improve the user experience of booking live entertainment.
Bars find and learn about available performers in their town, offer them gigs, send messages, and pay them all through LiveLink. Performers can find local bars, request available gigs, clarify compensation and logistics, and be confident that they will be paid for their performance.
Domain Expertise
For the LiveLink project, CABEM was able to provide consulting in the live entertainment space with resources that have led projects in that world before. Keeva provided high-level requirements and preferences, and we were able to fill in details like what information venues and performers need to transfer to book a gig.
CABEM Provided:
- Competitive Landscape – We presented learnings from reviewing competitors’ websites and products that significantly influenced the design of LiveLink.
- Branding – Working with Keeva’s logo mockup and some color preferences, we developed a professional logo, branding, and iconography—truly developing this brand from scratch.
- Mobile-First Prototype – Our discovery process was guided, tested, and affirmed by fully interactive prototypes. These developer-friendly Figma prototypes then accelerated the frontend development of LiveLink.
- Efficient Coding – Budget was a priority on this project. CABEM was able to deliver a fully self-service consumer product efficiently by leveraging:
- Livia – Our proprietary, web-based software platform developed by CABEM Technologies to accelerate the development of custom software solutions. It functions as a library of compatible building blocks, allowing for quicker and more cost-effective development compared to traditional methods.
- Form Gen – No need to reinvent the wheel for forms in an app. CABEM’s robust form generation library is built on the foundation of decades of experience building robust forms.
- Stripe for Payment – LiveLink manages payment transfer between venues and artists. For optimal risk management and an efficient build, we leverage Stripe, an industry-leading plugin for managing payment transfers.
Live!
LiveLink just went live in the Boston area! CABEM is excited to play a part in improving the experience for live performers and venues in our hometown.